2015

Chum Churum Soju | Citron

  • Classification: Wine
  • Net Contents: 250ml, 360ml, 400ml
  • Alcohol: 14.0%
  • Package Type: Bottle, PET, Pouch
  • Release Date: 2015
  • Major Export Market: USA, China

360ml

Chum Churum (Citron/Peach/Apple) are newly released avoured soja of Lotte Liquor. The products are booming in Korean market, selling 40 million bottles within 100 days from the release date.

Created from natural citrus juice concentrates, SoonHari Chum-Churum is currently praised as the fruit based soju we have all been waiting for, ready- to-serve right out of the bottle. Lotte Liquor surveyed thousands of individuals as well as blogs and found that a consumer market for a ‘soju-based cocktail’ overwhelmingly voted approval for a soju with citrus avor qualities.

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